Although electronica has been a staple global genre for a while, churning out brilliant records and even bigger names, it still needs to truly register in the mass consciousness of the Indian musical scene. The five artists that make up the Jalebee Cartel, jamming with an arsenal of synths, laptops and percussions, will leave you thirsting for even greater sonic sustenance.

The definition of a band generally invokes the stereotypical image of a couple of people blaring out redundant rhythms and the ubiquitous love ballad. But sometimes all that’s needed is a few good men to spin a traditional concept into something refreshingly new. It’s the incessant bass, screaming arpeggios and piercing percussions that truly define the Cartel. Their sound is all about paying homage to their first love, music, and particularly about an explosive electronic experience. Perhaps IDM or just “electronica” could define the resulting product, but then, it isn’t about neat packaging. It’s about pushing the envelope and fusing influences to create a distinctive brand of urban Indian dance music.
 

The one-of-a-kind experience of the live act and DJ set is a blend of the different backgrounds of the Cartel’s members. Arjun Vagale manages the laptop and mixing while Ash Roy brings in vocals and tablas. DJ Madhav aka Kohra joins in with electronic drums and percussions, Ashvin Mani Sharma is on the laptop and synths, and G ‘force’ Arjun grooves on guitars and provides backing vocals. The live act combines the Cartel’s own compositions with electronic tunes from clubs all over the world, traversing the entire sonic spectrum while throwing in ethnic Indian sounds for good measure. The Jalebee Cartel doesn’t care whether you’re a seasoned club fiend or electronica virgin---it simply believes in manipulating the masses towards euphoric heights, leading them from mellow atmospheric sounds to driving beats ‘n' breaks, eventually erupting in a psychedelic frenzy.

The collective has steadily garnered an impressive list of achievements that include the MTV Style Awards 2005 “Theme Music”, Smirnoff Experience Festival 2005, remixing/performing at India Fashion Week 2003 / 2004 / 2005 / 2006, doing the background scores for numerous TV Shows and sound designing and creating an original soundtrack for the indie film Cherry on Top, which was selected for numerous international film festivals. They are also actively involved with the super club Ministry Of Sound, New Delhi, as Arjun Vagale handles their International DJ Bookings.

The group has showcased its production skills through various releases with labels such as Pure Substance Records, SoulTribe Records, Moon Tribal Records, Music Today, Virgin Records, Times Music and Helvetica Recordings. It has seen radio support from BBC Radio, Proton Radio, Pulse Radio and Virus (CH), and its productions are supported by the likes of Kasey Taylor, Moshic, Mashtronic, Eric Enterna, G-Pal, V-Sag, LeRon & Yves Eaux and Benz & MD to name just a few.

Pure Substance Releases :

Jalebee Cartel - Entropy (OUT SOON with Andrea Palazzo, Evave, Spex and Edel remixes)
 

Official Site : www.jalebee.in